Author publicity services

Let your book join the Conversation.

Radio & Podcast Promotion for Authors

We help authors explore relevant radio and podcast opportunities through targeted research, tailored pitches and outreach coordination based on each book’s subject, author expertise and intended audience.

Thoughtful outreach, clear expectations and a process built around your book.

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About the service

Publicity Starts with the Right Fit.

Not every programme is right for every book. Book Explorers helps authors identify radio shows and podcasts whose format, subject matter and audience may align with their book. We can prepare personalized pitches and c

Fiction, memoir, history, business, wellness and other genres may have potential angles. We begin by understanding your book, your goals and the conversation you can offer listeners.

Two connected services

Radio and podcast promotion

One coordinated publicity process, tailored to two different media formats.

Radio Promotion

Research and outreach to relevant radio programmes, community stations and specialist shows that may feature authors or topics connected to their books.

Interview opportunities depend on station interest, editorial decisions and availability.

Podcast Promotion

Identify podcasts where an author can discuss their book, research, expertise, creative process or themes that may interest listeners.

Guest appearances depend on the host’s approval and schedule.

What you may receive

Practical support from pitch to Follow-up.

Targeted research

Potential programmes identified for relevance, subject matter, format and apparent audience fit.

Tailored pitches

A concise author introduction and interview angle adapted to each opportunity.

Outreach coordination

Professional contact and follow-up according to the scope agreed in advance.

Interview preparation

Talking points, author bio and preparation guidance if an interview is confirmed.

Scheduling support

Help coordinating details after a producer or host expresses interest.

Campaign updates

A summary of outreach activity and available responses, links or confirmations.

Who it's for

Authors with a story to Share.

This service may suit authors promoting a new release or backlist title; nonfiction writers with research or specialist knowledge; memoirists with an interview-appropriate story; fiction authors who can discuss themes or inspiration; and authors or experts with a relevant topic to share.

We assess the book’s subject, your goals and the suitability of potential programmes before recommending an approach.

What to prepare

You can enquire even if you do not have every item ready.

Our process

A clear, collaborative Approach.

A straightforward process designed to establish fit, set realistic expectations and keep you informed.

01

Tell Us About Your Book

Share your title, audience, goals and preferred media format.

02

Review the Fit

Discuss suitable directions, deliverables, timeline and price.

03

Prepare and pitch

After approval, we prepare tailored pitches and carry out agreed outreach.

04

Review responses

We share available updates and coordinate next steps if a programme is interested.

Our commitment

Relevant outreach over empty promises.

We aim to make each pitch specific to the programme rather than sending the same generic message everywhere. Each pitch should present a credible author introduction, a clear topic and a reason the conversation could interest listeners.

Before work begins, you should understand what is included, which costs are covered, what reporting to expect and what falls outside the agreed scope.

Before you book

Questions authors ask

Frequently asked Questions

Book club promotion involves identifying relevant reading groups and exploring opportunities for a book to be considered, discussed or featured. The scope can include research, tailored submissions, organizer outreach and coordination where available.

Start with your book

Let's Explore Media Opportunities for Your Book.

Tell us about your book and the audience you hope to reach. We can discuss a realistic campaign scope, deliverables and pricing.

Submitting an enquiry does not commit you to a campaign.

Radio & Podcast Enquiry

Share the basics and we can discuss a realistic scope.